marketing-and-distribution-channel-of-at-amp-t

Calculate the Price


Price (USD): $11

  • Write an APA 6th ed. formatted paper, of 10 to 15 pages in length not counting the title page, references list or appendix.
  • Develop a 2 – 3 page (this is part of the 10 to 15 pages) media plan for this section that examines the identification of the target market, clearly states the communication message and how you will relate the message through your selection of specific modes of communication. Your media plan will look at four of the major modes of communication elements, such as advertising (traditional or new media), sales promotion, personal selling if applicable, public relations, direct marketing and/or you may use trade shows, outdoor signage if a strong fit in an IMC program. You are to develop a promotion mix budget and describe how you will secure the funds and allocate to the marketing communication activities. The final paper should include the Executive Summary to present the plan.
  • The table of contents for the final CLA 2 assignment includes:
    • brief introduction of project company/product/service,
    • situation analysis including PESTEL and SWOT analysis,
    • product/service features, benefits and brand identity,
    • marketing plan objectives,
    • competition analysis including differentiation and positioning,
    • target market profile,
    • distribution plan,
    • media plan,
    • how the marketing mix (the 4 Ps or 7 Ps) will work together to reinforce the plan objectives, and the marketing communication budget.
    • The Executive Summary of the marketing plan is the conclusion.
    • References page is the last slide before questions. There is no abstract or other summary.

The post marketing-and-distribution-channel-of-at-amp-t first appeared on Term Paper Tutors.

"Do you need a similar assignment done for you from scratch? We have qualified writers to help you with a guaranteed plagiarism-free A+ quality paper. Discount Code: SUPER50!"

order custom paper
The World's Best Writers

Unlike other essay writing companies, we don’t just use any writers – we use the best of the best. Every writer is not only directly qualified in the subject they write for, but has been through and understands the challenges and difficulties of Higher Education.

Every writer is hand selected by our team to produce the best piece of work possible. We simply won’t settle for less.

18 Years in Business

Ever since we started back in 2003, we’ve led the industry from the front, setting trends and smashing expectations. We were the first company in the world to offer you guaranteed 2:1 and 1st class work and we’re one of the few companies located in the UK.

Why don’t you come and say hello?

We Love Writing

At UK Best Essays, we’re proud to know exactly what goes into making an awesome essay. We’ve dedicated over 14 years towards becoming experts in all things academic – from essays, assignments and coursework, through to dissertations, exams, reports and reflections.

While others come and go, UK Best Essays has grown and developed into one of the world’s leading academic support companies. Got more questions about our services?

© 2022 All rights reserved. UK Best Essays is a professional writing service that provides original papers. Our products include academic papers of varying complexity and other personalized services, along with research materials for assistance purposes only. All the materials from our website should be used with proper references.